Value Investing and Behavioral Finance – Dr. Daniel Crosby

If you enjoyed this video please consider THE LAWS OF WEALTH by Dr. Daniel Crosby – available here –

Learn more about Dr. Crosby’s work by following @danielcrosby or by visiting

Educated at Brigham Young and Emory Universities, Dr. Daniel Crosby is a psychologist and behavioral finance expert who helps organizations understand the intersection of mind and markets. Dr. Crosby’s constructed the “Irrationality Index” a sentiment measure that gauges greed and fear in the marketplace from month to month. His ideas have appeared in the Huffington Post and Risk Management Magazine, as well as his monthly columns for and Investment News. Daniel was named one of “12 thinkers to watch” by and a “financial blogger you should be reading” by AARP.

Dr. Crosby’s well-reviewed book, You’re Not That Great applies elements of behavioral finance such as loss aversion and availability heuristic to the pursuit of a meaningful life. Daniel is in the process of co-authoring a book with Chuck Widger, Founder and Executive Chairman of Brinker Capital. The book entitled “Personal Benchmark: Purpose-Driven Investing” outlines a highly personalized approach to investing that aligns intention with action while fostering an investment experience that is both more enjoyable and more rational.

When he is not consulting around market psychology, Daniel enjoys independent films, fanatically following St. Louis Cardinals baseball and spending time with his wife and two children.